You may have spent years meticulously designing the perfect product for your business. Now that it is time to launch it, you must consider packaging. The way your product is packaged says a lot about your brand, and it is the first experience that your customer [...]

Usually, when a manufacturer makes a product, their primary target is making profits. Another plausible reason is to deliver in terms of product quality. They will go to great lengths to ensure that it’s of the same or even better quality. They’ll see to it that [...]

As the old saying goes, a picture really is worth a thousand words. When you have limited space on your product packaging, you can make that space go a lot further by strategically placing targeted imagery on your product packaging. But how do you do that [...]

Whether you’re a new business or you’re a seasoned entrepreneur, there will come a time when you need to re-assess your current packaging in order to develop a new strategy. As consumer trends change, so should product packaging. New styles, materials, and goals are often needed [...]

With virtually countless products being packaged and sold every day in Australia, it’s important that businesses think about the impact that their packaging has not only on their business, but also their customers, communities, and the environment. Responsible packaging has a wide range of benefits, but too [...]

Packaging plays an important role in not only how your products are seen, but how your overall brand is seen.  Packaging should be both functional and stylish - there’s no packaging material more functional and stylish than tin packaging.  Tin is widely recognised as the most [...]

There are few stationery materials that are more diverse and versatile than vinyl.  The Polyvinyl Chloride (PVC) material can be turned into many types of products, making it a great all-around material.  If you’re in the market for updated stationery products like Ring Binder, Folders, Wallets [...]

When you’re considering updating your product packaging, it’s important to think about the information that will be on your packaging.  It can be difficult to strike the right balance between too much information on your packaging and not enough. You want to provide enough information about [...]